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Scam Busters
Stick with me kid, I’ll
make you a star! Nashville
is a town full of important people that can help you build
your career. It’s also a town where a school of sharks
ominously circle just below the surface of Music Row, waiting
for fresh meat to jump into the waters of the Music Business. In
this session, we’re going to reveal many of the most
commonly used scams designed to dupe aspiring singers and
songwriters. We’ve gone undercover to expose actual
frauds on Music Row! If you take anything from this panel,
let it be, “NEVER sign anything without a lawyer.”
The Road
Hit the road, Jack! To keep fans coming back, you’ve
got to have a great live show, and our panelists know what
it takes to make your performance an event that will not
only grow your fan base, but also have promoters lined up
to book you for concert appearances. Performing live generates
a large part of most recording artist’s income, and
if you do it well, it’s the part of your career that
will continue on long after your songs have left the charts.
What Do Record Labels Really Want
It’s the million dollar question, and our panel of
record company executives is here to give us the real answers!
From the best ways to get record companies to listen to your
music, to the ways that other artists have made their voices
heard, we’ll discuss what most artists do wrong, and
what the few who succeed do right to get the attention of
record companies, and get their shot at the big time! This
was by far our most popular class last year, and we’re
bringing it back with another great panel of music industry
leaders.
Management
Everybody needs a manager…or do they? Most aspiring
singers want a manager to help them become a star, but it’s
amazing how many don’t really know what a manager does,
or more importantly doesn’t do. The value of having
a great manager to help guide your career to superstardom
can’t be underestimated, but we’re going to clear
the air in this session. We’ll discuss the right time
to get manager, and what to expect from your manager when
you’ve got one.
Marketing and Publicity
JC Penney is doing
it right…Nike’s just
doing it. It’s creating brand recognition for a product
through effective marketing and publicity. It’s why
companies spend millions of dollars to buy TV time during
the Super Bowl, and it’s also why Natalie Maines conveniently
makes shocking statements that grab headlines just before
the new Dixie Chicks album hits stores. When you’re
a country star, your product is you, and our panelists are
among the best at creating the buzz for countless country
stars that have come before you. They’ll share their
stories and give you ideas that will help you make your product
stand out from the crowd.
Making the Record
Long before the “record” button is ever pushed
on a recording session, hundreds of hours of work go into
the making of a major label album. With a team that includes
A&R people, producers, engineers, musicians, oh yeah
and of course recording artists there’s a lot of plotting
and planning that must be accomplished before the first note
of music is ever played. In this class we’ve assembled
some of those team members to shed some light on how the
process works and to give you tips on how to make your recording
sound better on a tight budget.
Songwriting and Publishing
God bless the boys that make the noise on 16th avenue. Lacy
J. Dalton immortalized the unsung hero’s of country
music in this hit song, and we’ve gathered together
a stellar panel of songwriters and publishers responsible
for some of the greatest songs created on Music Row. Without
hit songs, there would be no superstar artists. In this class
you’ll learn how music publishers and songwriters work
to not only get hit songs to recording artists, but how they
work with writers and artist/writers to help them develop
their talents.
Group Therapy
At CSU, you learn a lot about those that have come before
you, and the things you need to do to turn your passion into
a profession. Let’s face it, there’s a lot to
be learned from hearing the stories and heeding the advice
of our experts, but you really come to CSU to further your career.
This year you decide who performs at CSU LIVE. In Group
Therapy, we will split all CSU attendees into small groups.
Each group member will have the opportunity to sing 60 seconds
of a song acapella and be rated by the other members of his/her
group.
Score sheets will be tallied, and the member of each group
with the highest score will perform live at CSU Open Mic
Night .Each Open Mic Night performer will be rated by all
CSU attendees, and the grand prize winner will take home
an amazing prize package!
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